Privacy Policy

Last Updated: January 23, 2026

1. Introduction

FlottTaxi ("we," "us," or "our") respects your privacy and is committed to protecting your personal data in accordance with the General Data Protection Regulation (GDPR) and applicable data protection laws.

This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile application and related services ("App").

Data Controller

FlottTaxi ehf. is the data controller responsible for your personal data. Contact details:

2. Information We Collect

2.1 Information You Provide

2.2 Information Collected Automatically

2.3 Information from Third Parties

3. How We Use Your Information

We use collected information for the following purposes:

Purpose Legal Basis
Provide and improve our services Contract performance
Process payments and transactions Contract performance
Connect passengers with drivers Contract performance
Send service-related communications Contract performance
Ensure safety and security Legitimate interest
Prevent fraud and abuse Legitimate interest
Comply with legal obligations Legal obligation
Marketing and promotional communications Consent (where required)
Analytics and service improvement Legitimate interest

Where processing is based on legitimate interest, we conduct a balancing test to ensure our interests do not override your rights and freedoms. Where processing is based on consent, you may withdraw your consent at any time without affecting the lawfulness of processing before withdrawal.

We apply the principle of data minimization — we only collect and process personal data that is necessary for the specific purposes described above. Crash logs and analytics data are anonymized or pseudonymized where possible.

4. Location Data

Location tracking is essential for the App's core functionality.

4.1 For Passengers

We collect location data to:

4.2 For Drivers

We collect location data to:

Driver location may be tracked during active trips for safety and service quality purposes.

4.3 Background Location

Background location data is collected only with your explicit consent and solely to provide core App functionality. The App may collect location data in the background when:

You may revoke this permission at any time through your device settings. Disabling background location may limit certain App features, such as the ability to receive trip requests while the App is not in the foreground (for drivers).

5. Information Sharing

We may share your information with:

5.1 Other Users

5.2 Service Providers

Third-party companies that help us operate, including:

5.3 Legal and Safety

We may disclose information:

5.4 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity.

6. Data Retention

We retain your information for as long as necessary to:

6.1 Account Deletion

You may request deletion of your account at any time through:

Upon account deletion, your personal data will be deleted or anonymized within 30 days, except for data that we are required to retain by law (e.g., financial records, tax documentation) or data necessary to protect our legitimate interests (e.g., fraud prevention). Any retained data will be securely stored and used only for the permitted purposes.

7. Data Security

We implement appropriate technical and organizational measures to protect your information, including:

7.1 Sensitive Driver Documents

Driver documentation (licenses, insurance certificates, background check results) is treated as sensitive information and protected with additional security measures. Access to these documents is strictly limited to authorized personnel for verification and legal compliance purposes only.

However, no method of transmission or storage is 100% secure. We cannot guarantee absolute security of your data.

8. Your Rights (GDPR)

Under the General Data Protection Regulation (GDPR) and applicable data protection laws, you have the following rights:

To exercise these rights, contact us at support@flotttaxi.is. We will respond within 30 days as required by GDPR.

9. Children's Privacy

The App is not intended for users under 18 years of age. We do not knowingly collect personal information from children. If we discover we have collected data from a child, we will delete it promptly.

10. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. These countries may have different data protection laws. By using the App, you consent to such transfers.

We ensure appropriate safeguards are in place for international transfers, including standard contractual clauses where applicable.

11. Third-Party Links

The App may contain links to third-party websites or services. We are not responsible for the privacy practices of these third parties. We encourage you to review their privacy policies.

12. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes through the App or by email. Continued use of the App after changes constitutes acceptance of the updated policy.

13. Contact Us

For privacy-related questions or to exercise your rights, contact us:

FlottTaxi - Data Protection
Email: support@flotttaxi.is
Reykjavík, Iceland

14. Cookies and Tracking

Our website and, where applicable, our mobile application may use cookies and similar tracking technologies to improve user experience and analyze usage patterns.

Cookies are small text files stored on your device. You can control cookie preferences through your browser or device settings. Disabling cookies may affect some website functionality.

We respect "Do Not Track" (DNT) signals where technically feasible, though there is currently no universally accepted standard for responding to such signals.

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